Transforming Your NPO in the Digital Age

Events

By Lindsey Rogers, Content Manager

GeekHive is pleased to host a professional networking, learning, and charitable giving event for nonprofit executives at the Ritz-Carlton, Washington, D.C. on Thursday, June 20, 2019 from 5pm-7pm. NPO senior leaders come together to learn how marketing technology can powerfully impact member engagement and operational efficiency for nonprofit organizations and associations.

 

Sponsored by Sitecore, Salesforce, Rackspace, and Cludo, Transforming Your NPO in the Digital Age proves that digital transformation is not just for corporate enterprises but rather equally applies to organizations within the nonprofit sector. From increasing engagement and unifying the digital experience to enabling an internal data culture, the rewarding efforts of digital transformation bring lifetime value to the organization, minimizing growth obstacles and maximizing scalable performance.

 

Attending guests have the opportunity to hear from guest speaker Karina Fernandez, CIO of the American Society of Hematology, for an inside look into the association's own trajectory towards digital transformation, including the technologies that have been implemented to better engage with its community of over 17,000 members.

 

Providing further insight into the capabilities of marketing technology services, GeekHive President and CEO Peter Ladka explains how the combination of agile technology and consultative strategy can support the current and future digital vision of nonprofit organizations and associations. Ladka emphasizes the importance of finding a trusted partner to align the 5 pillars of the martech stack: Customer Data, Content Management, Marketing Automation, Digital Commerce, and Analytics/BI/AI for optimal results.

 

As the founder of Beautiful People, a 501(c)3 nonprofit organization, Peter can personally identify with the digital expectations facing NPO leaders, today, and believes in the power of digital transformation to help global organizations rise to the challenge and succeed with their marketing efforts.

 

Following the information-sharing session, nonprofit executives are invited to mingle and network with D.C.-based peers over cocktails and speak individually with GeekHive marketing technology experts. 

 

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