“How do I decrease time to market?”

AmerisourceBergen

A leader in the global pharmaceutical industry, AmerisourceBergen provides pharmaceutical products, services, and business solutions that improve access to care in more than 50 countries. The company comprises 24 business units, each offering varied products and services to different market segments, ranging from hospital systems to veterinary practices.

Challenge

The decentralized structure of AmerisourceBergen had led to a fragmented web presence with 24 different content management systems (CMS) as well as myriad site presentations, hosting arrangements, security protocols, and vendor relationships.

 

Strategy

Our team centralized the enterprise's digital business to a single web content management system (CMS) in order to facilitate the management of all AmerisourceBergen digital properties and enable future brand acquisition efforts.

Solution

We launched Sitecore Experience Platform (XP) for AmerisourceBergen to produce a modular custom enterprise platform that could standardize business units, improve operational efficiency, and scale with growth.

Technologies

Services

Results

Unified & Consistent Online Brand Presence
Aligned & Integrated Marketing Technology Stack
Cohesive User Experience Across Websites
Customizable Modular Features and Functionality
Faster Go-to-Market Website Launch Capabilities

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The GeekHive team has shown energy, excitement, true passion, and dedication for what they do and it is apparent with every interaction and every deliverable. I feel like they are truly an extension of my team.

Director of Marketing Technology, AmerisourceBergen