GeekHive Predicts: Clouse on 2015
December 9, 2014
It’s the time of year to make predictions about web development trends for 2015. It’s also the time of year to reflect on how wrong last year’s predictions were, or in some cases, how the “prediction” was actually just declaring what’s already happening. If you follow the train of predictions down the track, you have already read about Flat Design, Retina/High-Res Screens, and Parallax. What you may not be paying attention to though is something called Augmented Reality.
Augmented reality (AR) is a live direct or indirect view of a physical, real-world environment whose elements are augmented (or supplemented) by computer-generated sensory input such as sound, video, graphics or GPS data.
In short, your mobile device can add to your experience. Think about moving through a museum and virtually interacting with the collection in ways the physical world won’t allow. Think of travelling with an infinitely-informed tour guide, ready to show you secret drives or the path to a great diner. It’s what your phone already does, but integrated into your daily experience.
There are already some apps that provide augmented reality, but we’re going to see more and more context-aware web applications as well. Mobile browsers support location services, access to the camera, even support for motion detection – everything that a native app has access to. That means mobile websites will soon wade into the waters of augmented reality.
I believe that web apps will eventually surpass their native brethren because 1) there are a lot of web designers and programmers all over the globe who have a vested interest in building great user experiences, and 2) the web is a better medium for experimentation. On that second point, it means we can iterate fast, deliver fast, learn fast, and get it right.
Right now, mobile browsers are still immature when it comes to supporting HTML5, and accessing all the mobile services. Also, while coding libraries for accessing and interacting with those services are immature, they are growing up – fast. It’s still cutting edge stuff, but it’s out there, and it works.
The problem with annual predictions is that they imply something will happen next. Either next year, or next in line. I can’t say that augmented reality will happen next. But it will happen, and will happen big.
What are your predictions for 2015… and beyond? Reach out to us @GeekHive!
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